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PTT 46: July 2020 is Facebook Ads Boycott Month! Should You Worry?
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PTT 46: July 2020 is Facebook Ads Boycott Month! Should You Worry?

Adidas, Starbucks, Verizon, Pepsi.

Big brands mean big advertising budget. But starting last July 1, they could be putting their as budget somewhere else, as long as the name of the platform isn't Facebook.

Big companies have started the Facebook ads boycott, a move aimed to make the biggest platform in the world consider their policies against racism and violence. Some experts say this would hurt Facebook's income, while others say otherwise.

But what about you? Should you worry about this boycott?

References:

Facebook ad boycott: Why big brands 'hit pause on hate'

Advertiser Exodus Snowballs as Facebook Struggles to Ease Concerns

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